Survey says: Planning for Oklahoma workforce trends

The Oklahoma WorkTrends Employer Insights study conducted by researchers at Oklahoma State University (OSU) seeks to understand the issues Oklahoma employers face and aims to help them build and sustain strong workforces. I asked Dr. Stephanie Phipps, who leads the research team, to explain the survey and how companies can put its latest findings to use for their workplaces.

Survey and purpose

Plumb: What is the Oklahoma WorkTrends study?

Phipps: The Oklahoma WorkTrends study is an annual statewide survey conducted by the Center for the Future of Work at Oklahoma State University’s Spears School of Business for the purpose of better understanding the workforce realities that Oklahoma employers are facing—everything from hiring and retention to technology, skill needs, and workplace practices.

This year’s responses were gathered from more than 400 employers, representing a broad mix of industries such as energy, manufacturing, health care, education, finance, and professional services. Most participants are CEOs, HR executives, or senior leaders who have direct insight into workforce decisions. The data collection is supported by several statewide partners, including the State Chamber of Oklahoma, the Petroleum Alliance, and the Department of Commerce, all of whom help ensure the survey reaches a diverse cross section of employers.